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Micro-blogging platform Twitter has started removing blue verification badges from inactive and incomplete accounts and will begin a new verification process for its users in the coming weeks.</p>
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Twitter, which paused its public verification process or that elusive Blue Badge three years ago, in November announced to relaunch verification, including a new public application process, in early 2021.</p>
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&quot;Last call! As part of our new verification policy, we&#39;ll remove verification badges from inactive and incomplete accounts,&quot; Twitter Safety said in a tweet. The company is reading out directly to users who have issues with their accounts.</p>
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&quot;We&#39;ve reached out directly to those who need to take action to stay verified,&quot; it added.</p>
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Twitter had said it would relaunch verification, including a new public application process, in early 2021. Verified accounts on Twitter will have a blue check next to the display name throughout the app.</p>
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&quot;When we relaunch the public application process in early 2021, there will be a link to the application in the Twitter apps and on twitter.com&quot;.</p>
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Over three years ago, the platform paused the public verification programme after hearing feedback that it felt arbitrary and confusing to many people.</p>
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A year later, the company deprioritised this work further to focus on protecting the integrity of the public conversation around critical moments like the 2020 US election.</p>
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The company has identified six types of accounts in its draft policy as Notable Accounts — government; companies, brands and non-profit organisations; news; entertainment; sports and activists/organisers and other influential individuals.</p>
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According to the proposed policy, &quot;the blue verified badge on Twitter lets people know that an account of public interest is authentic. To receive the blue badge, your account must be notable and active.&quot;</p>
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Twitter had admitted that there are many verified accounts on its platform that should not be there.</p>
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The new verification policy is a starting point, and &quot;we intend to expand the categories and criteria for verification significantly over the next year&quot;.</p>
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The draft verification policy is available in English, Hindi, Arabic, Spanish, Portuguese, and Japanese.</p>
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&quot;We are also working with local non-governmental organisations and our Trust and Safety Council to ensure as many perspectives are represented as possible,&quot; Twitter said.</p>
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<em>(IANS)</em></p>
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