India Post Payments Bank (IPPB announced the launch of WhatsApp Banking Services for its customers in New Delhi today, enabling them to access banking services on their mobile phone.
The service has been launched in collaboration with Airtel,
The newly launched IPPB WhatsApp Banking channel will enable customers to seamlessly connect with the bank on WhatsApp and effortlessly avail a host of banking services, including doorstep service request and locating nearest Post Office, according to an official statement.
In line with the ambition of the Government to bring digital and financial inclusion to citizens in their language, the Airtel – IPPB WhatsApp Banking solution is also working on to build multi-language support, enabling added convenience to customers, especially to those in the rural parts of the country to access banking services in their preferred language, the statement added.
Airtel has been working with IPPB to deliver as many as 250 million messages per month to the bank’s customers many of whom are located in mofussil towns and tier 2 and 3 cities. The addition of the WhatsApp messaging will add to customer’s accessibility to connect with the bank on their fingertips, furthering Digital India mission of the Government.
The IPPB and Airtel IQ are working towards further integrating a LIVE interactive customer support agent into the WhatsApp solution which will enable customers to access 24X7 support and get quick resolutions for their queries, Gursharan Rai Bansal, CGM & CSMO – India Post Payments Bank said.