PC and printer major HP today appointed Ketan Patel as the Managing Director of HP Greater India. He replaces Vinay Awasthi who is moving to a new role as head of print operations for supply chain.

A long-time HP veteran, Patel would be responsible for the company's business in India, Bangladesh and Sri Lanka from August 1 and would report to Christoph Schell, HP Chief Commercial Officer, the company said in a statement.

"As one of the world's fastest growing economies, India is on the cusp of a digital transformation revolution, where technology will play a central role in how we work, live and play," said Schell.

"As a proven leader with rich experience and a deep understanding of the market, I am confident that Patel will add immense value to our customer and partner ecosystem in the region."

Patel was previously the Head of Personal Systems Category for Greater Asia, where he led the computing business that included hardware, services and solutions across Japan, Australia, New Zealand, South East Asia and Korea.

Patel joined HP in 2005 and has held various leadership positions across HP's personal systems, print, and graphics solutions businesses.

From 2013 to 2017, he was Senior Director of Personal Systems at HP India.

Prior to joining HP, Patel held positions at Wipro Infotech, Wipro Peripherals and TVS Electronics in India where he drove their printing business.